C-Suite Coaching & Mentoring, Corporate Turnarounds, Early Stage "Go to Market" and Strategic Growth, Merger, Acquisitions & Integration
Targeting the Real Decision Maker
We read a lot about the selling process and how to target the real person who makes the final Purchasing decision. The problem, is that the approach may in fact be all wrong. Instead of concentrating on a Person we should in fact be focusing on a Thing - specifically…
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